Design: Eco-Commute
A transportation project for INFO 360: Design Thinking.
My partner, Claire, and I created the mock-ups, design spec, and video. My role consisted of drafting the original wireframes, paper prototyping, editing google.io images, and drafting the design document.
Our Process
We were tasked with the challenge: “how to improve transportation in Seattle.” Knowing traffic congestion is heavy, in spite of public transportation efforts, we designed a game-like application with rewards to motivate people to use clean-energy transportation options. After the success of Pokemon-Go in its “game-ofication,” we realized the importance of making our application fun, usable, and engaging.
WIREFRAME
What We've Achieved
We drafted a broad problem statement regarding traffic congestion in Seattle, narrowing it to have a specific problem.
We conducted user research multiple times through various means (survey: data collection, interviews) to understand our target group
We have made mock-ups from start-to-end of our design using google.io
To make those mock-ups, we originally sketched and completed a heuristic evaluation
We create a paper prototype and completed user testing to understand potential design and conceptual flaws
We noted design decisions for each screen, from font choice to color choice to position and described rationale
We created a video explaining our problem statement, design, and how it is used